EBay has unveiled the most sought-after luxury fashion trends and brands for the fall of 2025. The e-commerce giant’s latest Watchlist report, curated with insights from resident stylist Brie Welch, offers a glimpse into the upcoming season’s styles.
Delving into data collected from over 134 million users globally and analyzing purchases and listings from January to May 2025, eBay’s report indicates a surge in demand for heritage luxury brands. Louis Vuitton leads the pack with over 2.6 million listings, followed by Chanel and Hermès. Noteworthy shifts in creative direction at fashion houses like Dior and Burberry have also influenced consumer preferences.
While established luxury labels continue to dominate, emerging designers are making their mark in the industry. Willy Chavarria in the U.S., Martine Rose in the U.K., and Coperni in France are gaining traction with their unique aesthetics and innovative designs.
Additionally, eBay’s report highlights the growing popularity of pre-loved items from brands like Goyard, Wales Bonner, and Longchamp. Consumers are increasingly embracing sustainability by investing in timeless pieces with enduring value.
On the accessory front, handbags and watches are witnessing significant interest on eBay. Brands like Gucci, The Row, and Hermès are seeing price growth for their everyday wearable designs. In the watch category, buyers are gravitating towards collectible and distinctive timepieces that reflect their individual style.
Looking ahead to fall 2025, eBay’s stylist, Brie Welch, identifies key trends that will shape the season’s fashion landscape. From tactile opulence to statement silhouettes, the emphasis is on blending luxury with functionality. Nature-inspired motifs, fit fluidity, and attention to detail are set to define the upcoming trends.
Welch emphasizes the importance of intentional contrasts in styling, where textures, silhouettes, and accessories play a pivotal role in creating impactful looks. From soft knits to structured tailoring and bold accessories, the focus is on expressing individuality through fashion choices.
The fashion industry’s dynamic evolution is evident in the fusion of traditional luxury with contemporary sensibilities. As consumers seek unique and sustainable fashion options, eBay’s insights into fall 2025 trends offer a glimpse into the future of luxury fashion.
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