In a celebration of K-beauty at the CJ Cup Byron Nelson, South Korea’s leading beauty and health retailer, CJ Olive Young, proudly sponsored a booth at the PGA Tour event in Texas. This event, held at TPC Craig Ranch, featured the Olive Young Zone as part of the HOUSE OF CJ experience, showcasing the latest trends in K-beauty to U.S. consumers.
During the tournament, visitors had the opportunity to explore the Olive Young Zone and discover popular private label brands such as BIOHEAL BOH, BRING GREEN, and COLORGRAM. These brands represent the best of K-beauty, offering skincare and makeup products that cater to a wide range of preferences and skin types.
BIOHEAL BOH, a skincare brand known for its expert anti-aging care, presented its advanced dermatological products at the Olive Young Zone. BRING GREEN, a vegan beauty brand focused on eco-friendly ingredients, highlighted its gentle skincare solutions for sensitive skin, promoting healthy and radiant complexion with a sustainable approach.
Additionally, COLORGRAM, a vibrant makeup brand, showcased its wide range of lip tints designed for effortless everyday looks. With trendy packaging and easy application, COLORGRAM helps users achieve a fresh and glowing K-beauty finish with its vibrant color cosmetics.
Aside from product showcases, Olive Young engaged booth visitors with an interactive giveaway event. Guests who signed up for the Olive Young Global app and shared their photo booth experience received a special beauty gift. The Olive Young Global app and website serve a community of over 2.4 million members across 150 countries, offering a curated selection of K-beauty products.
CJ Olive Young’s participation in the CJ Cup Byron Nelson reflects its commitment to introducing the best of K-beauty to a global audience and engaging consumers through immersive lifestyle experiences. As a subsidiary of CJ Group, a global lifestyle company, Olive Young embodies the philosophy of “ALL LIVE YOUNG,” promoting a healthy and beautiful life for all.
Established in 1999, CJ Olive Young continues to lead the industry with over 1,370 stores worldwide, offering trendy K-beauty products and wellness solutions. With a focus on healthy beauty, Olive Young curates a distinguished selection of products, delivering value to customers globally and reinforcing its position as a top beauty and health retailer.
For more information about CJ Olive Young and its products, visit their website at https://global.oliveyoung.com/. The brand’s dedication to promoting healthy beauty and lifestyle choices resonates with consumers worldwide, making K-beauty accessible and appealing across diverse markets.