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Rolex Unveils Oyster Perpetual Land-Dweller at Watches and Wonders

Rolex, the renowned Swiss watchmaker, unveiled its highly anticipated Oyster Perpetual Land-Dweller at the prestigious Watches and Wonders event in Geneva. This new timepiece, favored by brand ambassador Roger Federer, made a grand entrance with its innovative design and cutting-edge features.

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The Land-Dweller, available in a 40mm platinum and Rolesor case or a 36mm 18k Everose gold case adorned with diamonds, showcases a blend of luxury and functionality. The watch boasts a Flat Jubilee integrated bracelet and the advanced calibre 7135, setting a new standard in contemporary watchmaking.

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As the horology world eagerly awaited Rolex’s latest creation, the unveiling of the Land-Dweller marked a significant moment at Watches and Wonders. This model, with 32 new patent applications and patents, embodies Rolex’s commitment to pushing boundaries in timepiece innovation.

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The Land-Dweller’s design caters to modern tastes, appealing to those who appreciate a seamless transition from bracelet to case. The intricate bracelet mechanism allows for comfortable wear, while the combination of polished and satin finishes adds a touch of elegance to the overall look.

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Rolex’s attention to detail is evident in the Land-Dweller’s bezel, featuring a reduced flute count that enhances the play of light. The inclusion of trapeze-cut diamonds on select models elevates the watch’s aesthetic appeal, creating a clean and contemporary vibe.

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The dial of the Land-Dweller showcases a honeycomb pattern, complemented by an ice blue hue that is synonymous with Rolex’s platinum models. The open-ended hour markers and unique font design add a touch of sophistication to the watch’s overall appearance.

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One of the standout features of the Land-Dweller is its new movement, the calibre 7135, representing a significant advancement in watchmaking technology. This evolution from previous models underscores Rolex’s commitment to continuous innovation and excellence.

With the launch of the Oyster Perpetual Land-Dweller, Rolex has set the stage for a new era in luxury watch design. The blend of tradition and innovation embodied in this timepiece signals a promising future for the brand and paves the way for further advancements in the world of horology.

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